The Heart and Soul of Breast Cancer Awareness: I Am Pink

Ah, the colors of Fall: Deep orange, bright yellow, fiery red, soothing brown… and hot PINK. Yes, that’s right- pink– bringing to mind the fact that 1 in 8 women will be diagnosed with invasive breast cancer at some time in their lives. (source)

Pink Autumn TreeThis truth has been made real to me, as I’ve watched two of my friends, and my mother-in-law go through treatment for this horrible disease.  It’s important to raise awareness, to know your risk, and to take precautions to detect it early.

I don’t mind the “Pink” campaigns that happen in October each year. In fact I think it’s a brilliant way to raise awareness and get people thinking about Breast Cancer prevention. Many of the Breast Cancer research organizations have facilitated huge strides in detection and treatment. So I want to support them.

So while I don’t mind the media and corporate attention to “Think Pink” campaigns, it’s important that we don’t mindlessly follow the pink pied piper. The key word is think. We have to know what we’re giving to and find ways to truly make a difference in lives.that we’re making a difference.

So what?

Well, this week, I’m teaming up with two of my favorite people in the whole world, Teri Lyne Underwood and Brooke McGlothlin to express why I AM PINK :

Monday:  {I Am Pink} introductions here, at Brooke’s, and at Terri Lynne’s. (Go read theirs)

Tuesday:  Teri Lynne writes her perspective.

Wednesday:  Brooke writes her perspective.

Thursday: I write about why I am pink.

Friday:  {I Am Pink} Linky hosted by Brooke.  Share your {I Am Pink} message with us!

I painted my fingernails and toenails pink, and I’ll tell you why in my post on Thursday

Join us

Will you listen to why we are pink this week? Will you write your own and link up on Friday? Will you paint your finders and toes (just because it’s fun)?

You can also tweet with the hashtag #iampink, and find us on Twitter at @reallifesarah @terilynneu @brookewrites

About Sarah Pinnix

I'm a mom, blogger, vlogger, libertarian. I love Jesus, and my husband, too. Social Media Strategist for a Non-Profit (All statements here are solely my own)


  1. a like the idea of pink week, and think pink, breast cancer has to be taken seriously!


  2. You guys are great, it’s such a worthy cause and of course we’ll be watching reading and participating…i’m gonna go locate my pink nail polish right now 🙂


  3. The pink color of the tree really look so amazing.. How did it happen?


  4. Rodrigo Valenzuela says:

    I believe that it is a great idea to organize such campaigns as it spreads more awareness about the dreaded disease and can perhaps help a great deal in it prevention. Prevention is always better than cure!


  5. Breast Cancer should be taken seriously and I will support for the campaign


  6. I love to join the campaign… Women should be aware of this and we must take this seriously… Thank you for organizing this pink campaign…


  7. I’m pink too!


  8. I really love those idea’s to wear pink, this really take seriously.


  9. Thanks for sharing this article for breast cancer awareness. I will support this campaign in anyway I can .


  10. Great article! As someone who lost a loved one to breast cancer, this types of article showing, explaining and fighting this cancer eases my mind. Thank you for sharing this post!


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